Q. What is multimedia?
Ans.:- The word multimedia simply means being able to communicate in more than one way for better interaction.The word 'multimedia' comes from the Latin word 'multus' which means numerous and 'media' which means middle or center.In computer terminology,multimedia means multiple means by which information is stored,transmitted,presented or perceived.
In other words,multimedia is any visual representation that has a combination of audio,video,animation or graphics.It means that computer information can be represented through audio,video and animation in additional to traditional media (i.e. text,graphics drawing,images).
Multimedia is an interdisciplinary application oriented technology that capitalizes on the multi-sensory nature of humans.Multimedia is the field concerned with the computer controlled integration of text,graphics,drawings,still and moving images(video),animation,audio and any other media.The basic components of multimedia are text,sound,graphics,animation and video.A multimedia based computer must have all necessary hardware and software required to combined these components.
Multimedia is usually more enjoyable and informative experience than text.Multimedia has powerful communication technology in the ever-changing world of computers.It is also a very powerful media for activities that requires the process of communicating information such as education and training,reference material,multimedia database,geographic information system,advertising,documentaries and so on.
The process of creation of presentation using multimedia elements is known as multimedia production.The professionals or developers who prepare multimedia presentation are called multimedia author.The end-users who use or watch the presentation are called viewers or the target audience.
For example:- a presentation involving audio and video clips would be considered a multimedia presentation.
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